Internship at Beijing Radio & Television Station

My internship at BRTV developed and executed social media marketing strategies, managed promotions, and provided strategic recommendations for social media accounts. Additionally, I supported the filming process of a large gala and edited videos for a documentary.

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Website Optimization for Dr. Bryan R. Harrison, a Non-Profit Autism Organization Case Study

In this semester-long project that took place in Fall 2023, our project team collaborated with a local nonprofit that provides autism support and consulting. Our goal was to strengthen their online presence by making it more credible, accessible, and user-friendly. Working as part of a team, we made suggestion on redesigning their website to deliver clearer and more up-to-date information, making it easier for families to find support and connect with the organization.

My internship in VCG includes managed official social media accounts across all platforms, analyzed viewer reports, and developed strategies to enhance follower growth and engagement. Additionally, I collaborated with renowned Chinese photographers to strengthen content quality and platform performance.